BEIJING (Reuters) - China has pulled the plug on a new late-night television show about sex two weeks before the first episode was scheduled to air. "The Masks," China's first nationally televised sex talk show in which everyone was to wear a mask to hide their embarrassment, was scheduled for a Jan. 1 debut on more than 50 provincial and city channels.
"[the State Administration of Radio, Film and Television] should fully realize the importance of keeping correct direction in every minute of TV or radio programs," the statement said.
The show is one of a few media products to get the red flag from Beijing this month. Last week, the administration banned a Nike ad in which NBA star LeBron James defeats a kung fu master and other traditional Chinese characters on charges of offending "national feelings." It outlawed a computer sports game that classified Taiwan, Hong Kong, Macau and Tibet as separate countries.
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